GAF MasterElite™ Rated
Residential Roofing Contractor
Proudly Serving
Florence, Muscle Shoals,Tuscumbia, Sheffield,DecaturAthens, Madison
& Huntsville, AL
As a Certified GAF MasterElite™ business, we are proud to offer roofing services that will guarantee to Protect Your Greatest Investment for many years to come! Our installation crews and sales team are extensively trained and adhere to standards that surpass average installation methods. Which includes training directly from GAF!


Below is a sample of the GAF shingles we install


Stays at the forefront of Roofing Technology, offering you up to the minute updates on your appointments, photographs, estimates & job schedules! 

Using GAF E360, powered by HOVER, we can give you fully digital rendered images of your house, to preview different shingles and metal trim work!

DJI Phantom 4 Pro Drone  with Loveland Innovations IMGING roof imagery technology.

IMGING® is an inspection platform that helps you gather and analyze property information. It automates drone-based image capture, organizes ground and aerial photos, provides measurements, and aids image analysis with AI and deep learning tools simple enough for anyone to use.

When you call us for a hail inspection, we map your house and send to the sales person. They will make an appointment with you, and fly the drone (actually, it will fly itself!). We'll get back a report on and hail or wind damage, along with accurate measurements and provide you with an estimate and photos for your insurance! 



Use the sliders below to match shingles to your color of brick or siding!

Why is it Important to Hire a GAF MasterElite Roofing Contractor?


To become factory-certified as a GAF Master Elite® contractor, a roofing contractor needs to show that they are:

  • Properly Licensed 
    Licensed by their state (or province) to perform roofing work* 

  • Adequately Insured
    for your protection 

  • Have a Proven Reputation
    for providing quality roofing services throughout the community 

  • Committed to Ongoing Professional Training
    to ensure quality installation

Because of GAF’s stringent standards, only 3% of all roofing contractors have qualified as Master Elite® contractors!

Choosing a GAF Master Elite® contractor is your assurance that you’ll be dealing with a quality, reputable, and dependable professional contractor — not some “fly-by-nighter.”

*Applies in states (or provinces) where licensing is available.

FACT: 93% of property owners would recommend their GAF Master Elite®Contractor to others!**

**Based on a survey of over 28,000 property owners in the U.S. served by GAF factory-certified contractors.

Professional Installation

To ensure your total satisfaction, Master Elite® contractors have been provided with extensive educational materials developed by GAF’s technical experts—allowing them to stay current in the latest roof installation techniques.

That's why GAF has authorized them to offer enhanced system warranties.


Superior Protection

Most people think that a new roof is nothing more than just nailing up some shingles. Master Elite®roofing contractors know better — so they recommend GAF’s Weather Stopper® 3-Part Roof Protection System.

It gives you the best protection against a variety of all-too-common roofing problems. Plus, each component used in the system has earned the prestigious Good Housekeeping Seal!


“Worry-Free” And “Hassle-Free”Warranty Options

Because of their unique factory-certified status, the roofs Master Elite® contractors install are eligible for special warranties — all backed by GAF’s financial clout as North America’s largest roofing manufacturer.

After all, a warranty is only as good as the manufacturer that stands behind it. With a GAF roof, you know that you will be covered throughout the warranty period—without fail! Ask your Master Elite® roofing contractor which warranty option would be right for your home.


Your Safest Choice

Don’t trust your biggest asset to just any contractor.  Factory-certified Master Elite®contractors are your best and safest choice!



Bradley McMurtrey, Josh Bowling
& Brantley Johnson
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© 2023 Henderson Roofing, Inc. by Riot Act Creative